🤖 Marketing Automation - daniel · Scour

AI Update, February 6, 2026: AI News and Views From the Past Week

marketingprofs.com

·18h

🧠AI Attribution

Criteo's AI shopping service outperforms text-based rivals by 60% as commerce data trumps semantic matching

ppc.land·1d

🛒Retail Media

How PR teams can measure real impact with SEO, PPC, and GEO

searchengineland.com·19h

🎯AudienceProject

New survey shows 5 practices that make AI agent deployments work for companies

microsoft.com·1d

🛤️Supply Path Optimization

I'm doing a webinar in a few days on my unhinged 14 year journey with Reddit ads

merchantmastery.io·11h·

Discuss: r/RedditforBusiness

Why the week of the Big Game is prime time for marketers

hubspot.com·19h

Build intelligent employee onboarding with Gemini Enterprise

cloud.google.com·4d

📡Content Syndication

Performance marketer calls hardcoded UTMs "structural flaw" in Google Ads tracking

ppc.land·4h

🤖Programmatic Advertising

Dentsu is the latest holdco to reunite media and creative production

digiday.com·2d

🎯AudienceProject

Executive Leadership Transition

verizon.com·1d

🏆Brand Strategy

Watch our new Gemini ad ahead of football’s biggest weekend

blog.google·2d

The Productivity Gap: New Survey Shows 9 in 10 Sellers Are Betting on AI and Agents To Help

salesforce.com·3d

📊Marketing Analytics

Criteo Introduces Agentic Commerce Recommendation Service to Power AI Shopping Assistants

criteo.investorroom.com·1d

🛒Retail Media

How first-party data drives better outcomes in AI-powered advertising

searchengineland.com·1d

🤖Programmatic Advertising

Brick Marketing Announces Training Class Schedule for 2026

prweb.com·3d

📱Digital Marketing

Introducing the new report builder: Create reports smarter and faster in AudienceReport

audienceproject.com·4d

🎯AudienceProject

How Tree Hut used AI to turn customer feedback into product insights and quadruple social engagement

digiday.com·4d

🤖Programmatic Advertising

2025 TAG ANALYSIS SHOWS AD INDUSTRY PROGRESS IN FIGHTING FRAUD, SHARING THREATS, AND IMPROVING TRANSPARENCY

tagtoday.net·3d

🎯AudienceProject

Schema Markup for AI: Types, Benefits, & How to Set It Up

wordstream.com·3d

🧠AI Attribution

IAB Announces Project Eidos: A Comprehensive, Interdisciplinary Initiative to Fundamentally Modernize Ad Measurement

iab.com·4d

🎯AudienceProject

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